Monthly Archive:: September 2016
26 Sep 2016
The Art of the Review
By Dan Rudy On 26 September 2016 In Digital Marketing
Consumers frequently reference reviews when they are about to make a purchase decision – what Google calls the Zero Moment of Truth (ZMOT). Good reviews should, in theory, increase sales, boost your search engine results and add
2 Sep 2016
Don’t be a Digital Sisyphus when learning Google Adwords & Analytics.
By Dan Rudy On 2 September 2016 In Google Learning
When learning Google techniques in Adwords, Analytics and other Google platforms, you’ll notice that much of the content contains links to other Google pages. These landing pages also have links to additional pages, ad infinitum (or nearly).